Technology
Elon Musk Says Twitter to Roll Out Zero Ads Subscription Model
- Ads on Twitter are too big and too frequent, Musk tweeted
- Musk has sought to diversify business away from ad revenue
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Elon Musk said he will revamp the size and frequency of advertisements that appear on Twitter and plans to roll out a higher-priced subscription model that allows for zero ads.
“Ads are too frequent on Twitter and too big. Taking steps to address both in coming weeks,” Musk said Saturday on Twitter. He didn’t give details on what will be done or how the new subscription model will be priced.